Best hero baby products for the first year including celeb-approved saviours –


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When you subscribe we will use the information you provide to send you these newsletters. Sometimes they’ll include recommendations for other related newsletters or services we offer. OurPrivacy Noticeexplains more about how we use your data, and your rights. You can unsubscribe at any time.Invalid EmailSomething went wrong, please try again later.Bump on board and your due date getting closer? When it comes to planning for your new arrival, it can feel like you’re drowning in recommendations and the feeling of needing to buy everything on the market. Compiling the list of things you’ll need for the first year of your little one’s life can often be daunting, and finding out exactly what’s necessary can become very confusing. The list of newborn essentials varies quite drastically depending on who you ask, so we’ve rounded up our hero products you’ll need for the first year of being a new parent. So instead of spending a fortune and filling your house with over-priced and irrelevant products, we’ve listed our top essential baby products from celeb-approved saviours to life-changing essentials below. Are you expecting a baby? Tell us what essentials are on your wishlist in the comment section below. Best baby products for the first year 1. Amawrap Baby Sling

Amawrap Baby Sling

The popularity of using baby slings and carriers is showing no signs of waning among new and expectant parents. Not only are they a practical way of ferrying around baby (and letting mum’s go hands-free), they are also said to encourage greater bonding between child and parent too. The benefits of babywearing in a baby wrap are endless, and evidence even suggests it leads to better breastfeeding success and less chance of baby blues for you. This gorgeous stretch cotton sling offers a soft and comfortable way for mum to be close to baby and get things done, while imitating the womb experience. The Amawrap comes in a huge range of colours to match any wardrobe and makes the perfect new mum gift. It’s made from 100% natural cotton, ideal for newborns, and allows for optimum positioning while being is certified “Hip-Healthy” by the International Hip Dysplasia Institute. Price: £39.99, Amazon – buy here now 2. Steribottle On-the-go Biodegradable Bottles

Steribottle On-the-go Biodegradable Bottles

Your baggage footprint quickly doubles when your new travel companion comes along and managing the amount of bottles and feeding equipment they require alone is no small chore. These single-use, fully biodegradable bottles are an absolute life-saver when out and about with your little one. Caught short without a sterilised bottle and a screaming baby? The Steri-Bottle will quickly become a must have item in your nappy bag. The feeding bottles are ready to use straight out of the box, and are 100% recyclable and biodegradable. Convenient anytime, at home or on the move, there is literally nothing like it for taking the time and stress out of bottle-preparation and relieve that extra bit of stress. Price: From £8.99 for box of 5, Amazon – buy here now 3. Ergobaby On The Move Sleep Bag

Ergobaby On The Move Sleep Bag

These sleeping bags have been spotted on the tots of celebrity parents like Joe Wicks. Parents can switch seamlessly from naptime to playtime with Ergobaby’s On The Move Sleep Bag. This genius sleeping bag sees feet tuck away for sleep, then effortlessly converts to a walker bag for lounging, playing, and toddling around when baby wakes. It features a no-fuss, two-way zip which makes nappy changes stress free and is made from ultra-soft 100% cotton. It comes in a range of fabric weights for the perfect safe sleeping temperature whether you keep your rooms warm and toasty or cool and breezy. Price: From £29.90, Amazon – buy here now 4. iCandy MiChair Complete Bundle

iCandy MiChair Complete Bundle 

The MiChair from iCandy has a futuristic and contemporary design, that will complement any interior setting. The highchair comes with a pod which is ideal for use for newborns until they are 9kgs. The iCandy Newborn Pod can be used as both a rocker and an attachment to be docked onto the iCandy MiChair. The pod also folds flat for easy storage and transportation. The chair can be enjoyed long after the high chair days as it transforms into a rocking chair for older kids. The chair also comes with a detachable toy bar and feeding table, encouraging interaction and exciting play time. It comes in a range of gorgeous colours with a wood and chrome statement frame and is a real eye catching addition to any newborn’s home. Price: £465, iCandy – buy here now 5. Fred Home Safety Starter Pack

Fred Home Safety Starter Pack

Making your home safe is essential if you are to be able to relax with a small person in the house. This pack contains seven genius safety products to protect your little one. Quick and easy to install, Fred’s home safety products promise a powerful and durable bond that attaches to most surfaces in your home, and won’t be broken by small children. They are also bite-proof and choke safe and will leave your furniture looking like new thanks to their damage-free removal. The pack includes: 1 x Top Drawer Catch 2 x Lower Drawer Catch 1 x Multi-Purpose Block 1 x Double Door Block 4 x Corner Protector 6 x Socket Cover 1 x Door Slam Stopper 1 x Choke Tester Price: £24.99, Cheeky Rascals – buy here now 6. Ella’s Kitchen weaning foods

Ella’s Kitchen weening foods

Most little ones will be ready to wean at around 6 months old and new parents can have a lot of fun opening the world of taste up their little one. Ella’s Kitchen are dedicated to delighting all of their senses at mealtimes so babies develop healthier eating habits as they grow. Their selection of seeing foods is second to none and their First Taste range is perfect for introducing yummy organic foods to tiny tummies. Available in super handy portable pouches, we love Ella’s Kitchen for introducing new flavours to our little ones! Price: From £18.90 for 21 pouches, Amazon – buy here now 7. Pura 100% Plastic-Free Biodegradable Flushable Baby Wipes

Pura 100% Plastic-Free Biodegradable Flushable Baby Wipes

Whether you’re mopping up a mess around their chops or you’re doing the ever so necessary bum changes, baby wipes are essential for getting your little ones mess-free. If you’re about to become a new parent, you’ve probably heard the saying that you can never have too many wipes, take it from us – it’s the truth. If you’re looking for an eco-friendly wipe, these Pura wipes are 100% plastic free, 100% compostable, recyclable and flushable. You’ll also get 70 wipes in this pack, that’s a lot of bum changes. Each Pura wipe contains 99% water and organic aloe vera and no perfume, alcohol or chlorine and are suitable for sensitive and eczema-prone skin, certified vegan and are accredited by the British Skin Foundation, Allergy UK, the FSC and the Soil Association. Price: From £19.84 for 10 packs of 70 baby wipes (700 wipes total), Pura – buy here now 8. Ickle Bubba Gravity Max Magic Fold Pushchair

Ickle Bubba Gravity Max Magic Fold Pushchair

If you’re lucky enough to get some time away on holiday during the first year of your little one’s life, this is the pushchair you need. A lightweight, compact stroller is always a winner, but Ickle Bubba’s Gravity has the ultimate travel-lover’s feature – the magic-fold function. Press the auto-fold buttons simultaneously and the pushchair folds down by itself – collapsing down into the size of a cabin bag. The stylish, nimble ride and the fact it is suitable from birth, makes it a great everyday choice, not just for those first holidays. Price: £259, Ickle Bubba – buy here now 9. Snoozeshade Baby Car Seat Sun Shade

Snoozeshade Baby Car Seat Sun Shade 

This pram sun shade is a sunny weather must have for any new parent. It gives fantastic sun protection for babies for when their skin is at its most sensitive. Approved by Melanoma International Foundation it’s a buggy cover that blocks 97.5% of the sun’s harsh UV rays. SnoozeShade design breathable, lightweight sun and sleep solutions for prams, buggies, car seats and travel cots – a great safe alternative to draped coat or blankets. Price: £24.99, Snoozeshade – buy here now 10. Tommee Tippee Perfect Prep Day and Night

Tommee Tippee Perfect Prep Day and Night 

Parents have hailed this baby bottle heating machine ‘a game changer for the night feeds’. The Tommee Tippee Perfect Prep machine has always been a popular choice for parents with babies. But the company recently launched a new version – with a volume button and a light to let tired mums and dads prepare the bottles in the dark. Billed as a ‘dream machine for sleep friendly, perfect feeds in under 2 minutes’, the Perfect Prep Day and Night is 10 times faster than a kettle and prepares the feed to body temperature so there’s no waiting for water to cool while your baby is crying. The machine works with most bottles and formula brands and comes with digital display and a glow light to see what you’re doing without too much disruption. It comes in white, black, grey and red and comes with a pre-loaded filter that will last up to three months. Price: £99.99, Amazon – buy here now 11. Ewan the Sheep Deluxe

Ewan the Sheep Deluxe 

Cute little Ewan has amassed quite the celebrity following (Lily Allen and Amanda Holden were apparently fans) and there’s no mystery as to why. Firstly, the soothing night light is adorable to look at, but most importantly it’s expertly designed to settle babies and children who find it hard to drift off. It mimics the comforting sounds and environment of the womb, with a soft pink glow, and soothing sounds that include an actual recording of a heartbeat and womb to sooth newborns into a peaceful slumber. There’s also a harp melody, white noise and rainfall that all come with a 20-minute auto-timer. The cutest bit? A velcro ‘tail’ that you can strap to the cot. Price: £39.99, Sweet Dreamers – buy here now 12. Sunflower Seedling Baby’s First Sensory Water Mat

Sunflower Seedling Baby’s First Sensory Water Mat

Sensory stimulation is incredibly important to introduce in the first few months of baby’s life. This tummy time activity mat is perfect to enhance your baby’s visual and physical development. It features high contrasting shapes, which support visual sensory growth and promote healthier neuron connections. Age recommended from three months onwards, this mat is a great start to incorporate visual stimulation and physical development into your baby’s everyday routine as they progress into enjoying tummy time activities. Price: £19.95, Rainbow Sensory Gifts – buy here now 13. Baby Bjorn Baby Carrier Move

Baby Bjorn Baby Carrier Move

BabyBjorn is one of the most trusted and recognised names in the baby products market, and it’s not hard to see why. This carrier is a must-have for any busy new parent. It’s silky-soft 3D mesh fabric and ergonomic design has seen it praised as “a lifesaver” by mums. It’s designed to provide a carrying solution for a newborn up to the age of 15 months so you have your hands free while baby gets all the closeness they need – and it’s even machine washable. Price: £130, Mamas & Papas – buy here now 14. VOKSI Explorer Sleeping Bag

VOKSI Explorer Sleeping Bag

This genius sleeping bag will last little one from newborn to age three. It’s velcro back opening makes it perfect for fitting harnesses in strollers, travel systems, car seats and bicycle trailers while keeping your baby snuggly and warm in any weather. It can also be used as a play blanket when visiting family and friends thanks to the all around zips. It offers easy adjustment of the opening around the baby’s head to adapt to the weather conditions and features duck down filling to make it soft and comfortable. It also has buttons for folding down the front part and a two way zip for easy ventilation. Available in a great range of colours, this sleeping bag makes a perfect investment for nap times on the go. Price: From £107, VOKSI – buy here now 15. Petit Boum Eco Set Sensory Bottles

Petit Boum Eco Set Sensory Bottles

This colourful set of three sensory bottles offers the ultimate fun for curious little hands. Petit Boom has perfected this option for sensory exploration, which help baby to begin understanding the world and developing their motor skills through shaking, stacking, rolling and tipping. This set includes a ladybird bottle, fish bottle and buttons sound bottle which captivate baby as they start to discover the world around them. Price: £29.95, Rainbow Sensory Gifts – buy here now 16. Little Dutch Soft Activity Cube

Little Dutch Soft Activity Cube 

Whilst there are loads of toys out there designed for babies fabric toys are reliable, safe and hard wearing, which is always good as they’re likely to take a few knocks in their lifetime. This soft activity cube from Little Dutch is the perfect way to keep your little one entertained. It features a gorgeous design of marine animals and contains many activities that stimulate your baby’s senses. Labels, different textures, a mirror and a teething ring with beads that make a sound with every movement. There’s even a small shark that likes to play hide and seek in its pouch. Price: £13.50, Scandiborn – buy here now 17. BeSafe iZi Twist B i-Size Car Seat

BeSafe iZi Twist B i-Size

Choosing the right car seat can be daunting for new parents, given the range on the market and the fact that they can all start to seem the same. This baby car seat is different to so many others on the market, because while it’s suitable to be used from birth, it will last your child much longer than many others, as it’s an i-Size seat approved for use up to 105cm. It’s an extended rear-facing car seat, so your child will remain facing backwards for this whole period. It even has a ‘twist’ function to turn the seat to face the open car door to help you get baby strapped in and out of the seat with ease. It has passed the world’s toughest crash test and allows your little one to travel rear facing – which is five times safer – until the age of four. It’s also super easy to install so ticks all the boxes for us! Price: £519, BeSafe – buy here now 18. Cheeky Chompers Comfort & Chew Teething Gift Set

Cheeky Chompers Comfort & Chew Teething Gift Set

Some babies are born with their first teeth. Others start teething before they are 4 months old, and some after 12 months. It’s anyone’s guess when your little one will start getting their first little gnashers through so this teething set from Cheeky Chompers is the perfect newborn essential to have ready. The set includes the award-winning reversible Neckerchew chewy dribble bib for dribbling and chewing, an Animal Teether with it’s easy to hold design and multiple textures for the perfect bite, and a Handychew – a compact teething toy bursting with sensory features that lets little ones chew and play. And when they’re looking for snuggles, the Comfortchew is a baby comforter that will help them to settle, with it’s soft fabric, fleece reverse, sensory tags and chewy teether attached. Price: £42.99, Cheeky Chompers – buy here now 19. Tiny Love Black + White Gymini

Tiny Love Black + White Gymini

As babies grow older, the little things stop being satisfying. A great way to nurture their early development is to invest in a play mat or a baby gym to keep them entertained and engaged between naps, feeds and all the other exciting things they get up to. Play gyms, although quite simple looking to us, offer babies a range of intriguing features that help to develop their cognitive functions. Things like vision, coordination, self-awareness and motor skills can be supported from the comfort of their backs or tummies. This gorgeous option from Tiny Love has been especially designed to support baby’s development from day one. The Gymini’s contrasting colours and clever features perfectly match your baby’s innate desire to explore. The black and white design encourages baby’s vision to develop, the musical hedgehog promotes cognitive function, the sliding rings support hand-eye coordination and the soft play book motivates baby to spend more time in tummy time – what’s not to love! Price: £59.99, John Lewis – buy here now 20. Mama Shack Muslin Swaddle Wild Safari

Mama Shack Muslin Swaddle Wild Safari

The practice of baby swaddling has long been around and continues to be a popular method for parents to soothe their babies. Not only does swaddling provide a tight (but comfortable), familiar womb setting for new babies, it’s also useful to keep their curiously flailing limbs from startling them once they are settled. This gorgeous muslin from Mama Shack features a beautiful safari design and allows parents to wrap baby up snuggly and warm, like little human burritos – it doesn’t get any cuter. This cotton muslins are super soft and not only are they perfect for swaddling baby but can also be used as a pram cover, for tummy time or a cover for breast feeding. Price: £18, Mama Shack – buy here now 21. Little Hoppa 3-in-1

Little Hoppa 3-in-1

Crafted by toy making experts, this three-in-one play gym is a game-changer. Hailed as the “best investment we’ve made” by numerous new parents, the innovative Little Hoppa is like nothing else on the baby market. The ultimate baby toy and the first alternative to plastic of its kind, this incredible contraption transforms from a wooden baby gym to a baby bouncer, to a children’s activity table. As well as transforming to provide entertainment for a little one from newborn to age four and beyond, it looks incredible and is made from planet-friendly, sustainable, non-toxic materials. A genius addition to any little one’s home! Price: £399, The Modern Nursery – buy here now 22. Totter + Tumble Play Mat

Totter + Tumble Play Mat

Totter + Tumble has come up with simple yet genius play mats that are functional and stylish. This gorgeous mat is an Insta favourite with hoards of parents sharing images of their baby and toddler-friendly designs keeping their little ones happy. Play mats take up a large portion of floor space, and do their best to ruin the décor, but this one is our first choice when it comes to not making your home look like a play centre. Totter + Tumble’s mats look stunning, are supportive, safe, wipe clean and antibacterial. They’re perfect for babies and mums who spend a lot of time on the floor and are reversible, so you have two designs to choose from. The memory foam also makes the mat perfect for pilates and yoga when baby is asleep – extra win. Price: From £125, John Lewis – buy here now 23. Tommee Tippee Dreamee Sound, Motion and Video Baby Monitor

Tommee Tippee Dreamee Sound, Motion and Video Baby Monitor

One key gadget most new parents can’t live without is a baby monitor. For many families, it’s a parenting essential that allows you to check on your little one as they sleep whilst in another room, without the risk of waking them. Nowadays there are numerous different types, ranging from audio-only to state of the art ones that connect to your smartphone and store data on your baby’s sleep patterns. This video, sound and motion baby monitor from Tommee Tippee helps give you peace of mind while your baby sleeps, by allowing you to watch and listen to them from anywhere in your home, without disturbing their sleep. It includes a 360° night-vision camera that you can view from a high definition screen, a movement sensor pad and the ability to play lullabies and sounds to help soothe baby back to sleep. Price: £219.99, Argos – buy here now 24. Liewood Dennis Dino Fabric Book

Liewood Dennis Dino Fabric Book

It’s never too early to nurture your child’s love of words and story-telling. Initially, the majority of their story times will consist of pictures with very little wording. But, as their young minds expand, so too will the number of words and pages they can manage. Stories are great to educate your children about the world, introduce them to different topics and a very effective way to soothe them to sleep when incorporated into a nighttime routine. The more you read to your child, the more reading will become an enjoyable experience for them, especially if you make an effort to do all of the funny voices they love and encourage them to get involved! This gorgeous book from Liewood has been designed with style, fun and senses in mind and is the perfect option for introducing your little one to the world of words. It features a colourful and fun dinosaur print and will stimulate their senses and entertain them, especially when they see the pop-out dinosaurs inside. The book is perfect from newborn upwards for use in the pram or out and inside each page is crispy paper, making the book fun to touch and play with. It’s also made from 100% organic cotton so making it play and planet friendly! Price: £34.95, Scaniborn – buy here now
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